BUS 475 Capstone Final Examination Part 1 | Questions and Answers | UOP Students

BUS 475 Capstone Final Examination Part 1

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BUS 475 Capstone Final Examination Part 1 (100% Correct Solution)

1. Article 6 of the Treaty on European Union, called the Maastricht Treaty, states the EU is "founded" on:

· specific performance

· stare decisis

· private markets

· rule of law

2. Which of the following is the path through which contractionary monetary policy works?

· Money down implies interest rate up implies investment up implies income down

· Money down implies interest rate up implies investment down implies income down

· Money down implies interest rate down implies investment down implies income down

· Money down implies interest rate down implies investment up implies income down

3. Marketing research refers to__________​.

· the use of information technology to find objective solutions to a marketing problem

· the process of systematically collecting and analyzing information in order to define a marketing problem

· the process of defining a marketing problem and opportunity, systematically collecting and analyzing information, and recommending actions

· the science of using observable human behavior in order to identify and solve marketing problems

4. _____ is the process of converting meaning into messages composed of words and nonverbal signals.

· Translating

· Decoding

· Encoding

· Filtering

5. Sam, a marketing manager, often makes ethical decisions based on what others feel about those decisions. He often considers opinions from other managers and employees. Which of the following ethical systems do Sam's decisions follow?

· Consequentialism

· Utilitarianism

· Relativism

· Egoism

6. The depreciation of currency will:

· improve a country's comparative advantage.

· worsen a country's comparative advantage.

· balance a trade surplus.

· have no impact on a country's comparative advantage.

7. Which of the following is typically included in the drafting stage of writing an effective business message?

· ​Setting a positive and other-oriented tone

· Sending the message to be proofread

· Double-checking everything

· Identifying the primary message and key points