MGT 488 (Strategic Business Management and Planning) Full Class

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MGT 488 (Strategic Business Management and Planning) Full Class 

MGT 488 Week 1-Internal Risk Assessment

Wal-Mart operates throughout the world in various segments including super centers, neighborhood markets, discount stores, and the Wal-Mart website. Wal-Mart was founded by Sam Walton in 1962 and the headquarters is in the United States. Wal-Mart operates in the retail industry and offers products at low prices through its discount super stores and neighborhood markets.  Wal-Mart’s net sales for the 2010 fiscal year were approximately $405 billion, a 1% increase from 2009 (Walmart Annual Report, 2010, p. 15). Wal-Mart also experienced 5.1% increase in operating profit from $22,798 million in 2009 to $23,950 million in 2010 (Walmart Annual Report, 2010, p. 15). Further, net profits increased from 7% from $13,400 million in 2009 to $14, 335 million in 2010 (Walmart Annual report, 2010, p. 30). Although the financial reports illustrate much strength for the company, weaknesses are prevalent within the corporation as well.

MGT 488 Week 1-Summary Question

What are the risk factors involved if a firm fails to maintain a competitive advantage?

If a firm fails to maintain competitive advantage, the company will lose its customers, which will decrease sales, and eventually the product or company will become obsolete. Any company that declines to maintain competitive advantage will struggle to obtain revenue and remain lesser than companies that obtain competitive advantage. Failing to maintain competitive advantage is the result of a firm’s weakness to effectively use its core competencies. This may be a result of an inability to recognize nonsubstitutable capabilities or simply complete disregard for employing knowledge, experience, resources, and expertise to meet consumer demands.

MGT 488 WEEK 1 ALL DQS

What is a strategic business plan? 

Why is this plan important to an organization’s long-term success?

What role does innovation play in developing a strategic business plan?

Why is the internal organizational analysis important to strategic management planning? 

What are various sources of internal organization dynamics that influence strategic business planning? 

How might nonsubstitutable capabilities affect strategic management planning?

What are the components that comprise a sustainable competitive advantage for a firm? 

How might these components vary for different industries?

MGT 488 Week 2-Competitive Advantage and Pro Sports

Competitive Advantage and Pro Sports

Professional sports teams rely heavily upon competitive advantage to retain and recruit players, coaches, and maintain their fan base. Before the New York Yankees became the legendary team known today, they were known as the Highlanders. This team began in 1903 in Manhattan, were founded by Frank Farrell and Bill Devery, and played in a stadium called Hilltop Park. The New York Giants and Brooklyn Dodgers were not fond of the idea of the Highlanders becoming part of the New York Baseball market. Therefore, the owners made entry very difficult for Farrell and Devery. Farrell and Devery knew that winning games would help to sustain competitive advantage and claim a fair share of the market. In 1913, “the Highlanders are officially renamed the Yankees” (MLB, 2010, p. 3). Continuing to win games, the Yankees purchased a contract in 1920 and acquired arguably the greatest baseball player ever, Babe Ruth. From this moment on, the Yankees franchise understood how to maintain competitive advantage and became one of the most popular sports teams in the world. 

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⏰ Last updated: Jan 12, 2014 ⏰

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