AI Drives Deeper into Mobile App development in 2018

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A decade ago, companies were facing difficulties while adapting to the then new mobile ecosystem.

All types of businesses were facing issues to make a presence on the mobile platform. Today the

whole scenario is completely different.

What is AI?

Artificial intelligence (AI) is an area of computer science that gives importance the development of

intelligent machines that will work and reacts like humans. Basically, AI is a broad area of computer

science that makes machines seem like they have human intelligence. "Artificial intelligence" was

coined back in 1956 by Professor John McCarthy. He formed a group of scientists and

mathematicians to see if machines could acquire and assimilate information like young children.

They used trial and error to develop formal reasoning. Some of the activities artificial intelligence

can presently perform are:

Speech recognition

Learning

Planning

Problem solving

Mobile application shares a fair deal in AI development. AI is currently most used to provide high-

level assistance to Mobile Users. Using AI in mobile apps makes them deeply engaging and helps to

maintain a rapport with the user and retains them for long periods.

Personalized User experience

Modern apps are not created with just the intention of automating routine tasks, the goal now is to

make them understand logic and self-correct on their own. Enterprises are focusing more on

improving customer experience by using large amount of data to predict needed services and ease

regular things for customers. For example if you use any app or website to plan a journey all you

have to do is type in a destination and the AI will suggest food choices, transportation options and

other related info based on data collected from you in the past to create an experience you will

prefer over others. These new smart apps incorporate AI technology so advanced that sometime we

will feel like its some human who is interacting with us at a point.

Personalized Shopping Experience

People come for many reasons on the internet like social networking, buying movie tickets, buying

products online for e-commerce websites and read movie reviews, restaurant reviews before visiting

a place. The data collected from all these different channels is used to create an asynchronous

experience on the internet. For example: when you come online to shop it will show you products

that you show interest while you are on social media like Facebook and Twitter. The images that

you view the most, types of articles you read and the searches that you perform on Google all come

in one place to simulate an online experience that is just right for you.

Evolving Improvement

The technology is evolving rapidly with more and more competitors jumping in the AI bandwagon.

Human mind is the most complex system ever to decipher hence the possibilities to keep predicting

the best are endless. Businesses will need to make sure that their tech is constantly improving to

keep up with changing trends and keep improving customer experience. What was relevant few

weeks ago may disappear today that is the speed of trend chance in tech today. We need to

continuously test, create and evolve. Cloud computing has also helped in catapulting data collection

and analysis as the use of smart phones increases. Although all these technologies like AI, Cloud

computing, AR/VR and IOT are here to stay but the main focus now for most companies is the

consumer.

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Contact Info

Address:

63 St Mary Axe, London

London EC3A 8AA

United Kingdom

Tel: 44 2038841100

Website: https://www.techtiq.co.uk/

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⏰ Last updated: May 07, 2018 ⏰

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