Google launched an internet-based service known as Google My Business, to enable business owners to control the search results when an individual searches by a given business name on Google. A knowledge panel has been placed on the right-hand corner of the Search Engine Results Page (SERP) for this purpose. Using this feature, a hotel can mark their online presence across various segments of Google including Maps and Search. Hoteliers can add hotel's name, address, link to their website, Geo-marker and contact number on SERPs through Google My Business Listing.
Why does it matter to have a Google My Business listing for your hotel?
increase your chances of being found manifold.
· Online visitors will not have to search through Google search results for valid info about your hotel and can easily reach you through information on SERPs.
able to update and edit the hotel information online.
· Direct link on SERPs will help in getting more traffic on your website.
· The Google My Business listing will help you connect with the users when you don't own website or it is under-maintenance.
Tips to fully utilize the benefits of Google My Business:
· Encourage your guests to leave reviews on the Google My Business section. Positive public reviews on the page will help the viewers prefer your hotel over others.
· Create direct links to your website and click-to-call options to smoothly connect with the searcher.
· Add unique, good quality and eye-catching photos and videos to Google My Business. Provide them with virtual tours, and insightful images that have been optimized for SEO.
· Keep the information on the page updated to enable the guests to smoothly reach your hotel.
Websrefresh is a leading hotel business marketing agency that can help you with teh listing of your hotel business on Google My Business. The company has professionals on Hotel SEO, Internet Marketing and Web Developers with extensive years of experience of providing excellent outcomes to the clients in hotel business. Contact them to know how you can get the best results from your Google My Business Listings.
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