Keegan just moving to New York City from California, Los Angeles. Her parents both provide her with everything. Car, clothing, jewelry. But now it's time for the eagle to fly out her parents nest and discover the world. Keegan wants to be a veterinarian. But something gets in the way of that. And that's Dave East.

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Pharaoh-Akhil White is a Bronx, New York native college dropout. Realizing school wasn't his path he turned to drug dealing but soon made something out of hisself and created Designed By White, his new clothing line. Zariah Daniels is in college for dance. She takes the train to Times Square every morning and afternoon at the same time as Pharaoh takes the same train to his store, Designed By White. Pharaoh purposely sits across from her so he can grab her attention each morning and afternoon. Never once have they spoken to each other yet alone know each other's name. When it comes to Zariah around him, Pharaoh can't form words.