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Contrary to popular desire, 2020 is not cancelled. We're halfway through the year of doom and new trends are still emerging. With platforms like TikTok getting banned and Google listings being affected by bugs, it's proving to be a tough year for digital marketers.
However, top digital marketing agencies in Hyderabad are busy juggling platforms and identifying the trends to be followed throughout the rest of the year. Here are some of the important ones:
Top trends for digital marketing in Hyderabad:
Rethink your ad spend
It might not be the right time to think about increasing ad spend, especially since more than a third of businesses are laying off employees. No wonder 69% of brands plan to reduce ad spend in 2020. On the other hand, it is prudent to rethink your strategy and re-allocate your existing resources to organic traction.
However, if you do want to run ad campaigns, make the best use of in-app purchases on platforms like Facebook and Instagram. Shoppable posts help you meet people where they are. Hire a competent advertising agency in Hyderabad to help you boost your revenue
Social media traction
74% of brands are already posting less content on their social media pages. By boosting your posting frequency, you can reassure your customers that you are still in business. Don't miss out on this opportunity. However, make sure you add value to their feeds, and avoid posts that can be mistaken for spam.
A trustworthy digital marketing agency in Hyderabad can help you strategize
Featured snippets
Featured snippets are extremely coveted by businesses for two major reasons:
1. They answer queries instantaneously and so, appear in voice search.
2. They provide more than double click through rate (CTR), which means more traffic and more potential leads.
Follow the beat to stay in business during these tough times. If you are not sure where to start with, contact Go Viralll, a leading digital marketing company in Hyderabad. https://www.goviralll.com/