Still popular since its first appearance in 1995, the Pokemon franchise has sold hundreds of millions of video games, billions of Pokemon cards, many toys, and other merchandise. Now more than two decades old, Pokemon has a huge appeal to many people around the world.
The Pokemon cartoon series strongly promotes the Pokemon card game, which involves occultic and new age concepts and practices. For instance, in the Pokemon trading cards, there are cards with Pokemon characters that have "psychic" powers. These are "magical abilities" which allow unnatural things to happen, such as a "focus blast" to magically attack an opponent. The character focuses its mind on the enemy and "unleashes its power" [5].
One magical and occultic feature of many Pokemon trading cards is called a "hex move [6]." A hex move gives the Pokemon creature the ability to place a very harmful spell on its opponent.
Interestingly, one episode of Pokemon was titled "Hocus Pokemon" [9]. In that episode, a magic spell was cast to help humans "understand" the Pokemon creatures. The spell causes Ash Ketchum to turn into a Pikachu clone. A character named Lily calls herself a "Pokemon magician." Dressed with a black cape and a pointy, black witch's hat, she makes use of a magic spell book and appears as a main character in the episode [9].