Swach Bharat Abhiyaan.

Swachh Bharat Mission or Swachh Bharat Abhiyan is a campaign run by the government of India as a massive mass movement to initiate the theme of cleanliness all through the India. This campaign was launched in seeking the way to create a Clean India target by 2019, 2nd of October means 150th birthday anniversary of the Mahatma Gandhi. The father of nation, Mahatma Gandhi was dreamed to make India a clean India and always put his hard efforts towards swachhta in India. This is the reason, why Swachh Bharat Abhiyan was launched on 2nd of October (the birthday of the Mahatma Gandhi). To complete the vision of the father of the nation, Indian government has decided to launch this campaign. In March 2017, UP CM Yogi Adityanath has also banned chewing paan and gutka to ensure cleanliness in UP government offices.

The aim of the mission is to cover all the rural and urban areas of the country to present this country as an ideal country before the world. The mission has targeted aims like eliminating the open defecation, converting insanitary toilets into pour flush toilets, eradicating manual scavenging, complete disposal and reuse of solid and liquid wastes, bringing behavioural changes to people and motivate health practices, spreading cleanliness awareness among people, strengthening the cleanliness systems in the urban and rural areas as well as creating user friendly environment for all private sectors interested for investing in India for cleanliness maintenance.

This mission has an interesting theme of inviting nine new people by each and every involved people in the campaign and continuing this chain until the each and every citizen of India gets involved in this campaign.