MKT 373 Week 6 Complete Work GCU

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MKT 373 Week 6 Complete Work GCU

MKT 373 Topic 6 DQ 1
Read "5 Ways the Sports Marketing Industry Is About to Change Forever" from the Topic Materials. Using data analytics, advertisers now have much more timely information about the effectiveness of athlete endorsers. In your opinion, how will analytics and social media directly impact the way endorsement deals are designed and how much athletes may be paid for product endorsements in the future? Support your ideas with reasons, facts, and examples from the Topic Materials and your own research.