As of 2019, let's check out the trends that are growing or likely to grow 1. Artificial Intelligence The number of client information is developing each day, which makes investigating information physically more troublesome than any time in recent memory. Artificial Intelligence (AI) makes it simpler to spot trends and get connections. As opposed to going through numerous information sources, AI will enable you to screen the soundness of the endorser, offer recommendations, and free up marketer's time. 2. More text than images The times of plain-content messages might be a distant memory however marketers are seeing a move in customer inclination with regards to messages. Image-overwhelming messages aren't being opened at the rates they once used to be. A lot of imagery can make your message look like spam. Content messages are beginning to get prominent, however so is interactive content. This could incorporate picture displays, quiz and GIFs. Besides giving data, a few clients discover the plan energizing. In addition, interactive content encourages commitment. 3. Privacy Controversies on hacking and abuse of individual information, governments around the globe are setting increasing the measures for information protection. Requesting assent is advantageous in light of the fact that you're messaging targeted audience- 4. Mobile friendly Our future could be mobiles. It's not enough to just send emails but it is necessary to create designs that works on mobile devices. If you know how, when and where your emails are being opened, you can create a better campaign. 5. Personalization: Personalized communication builds commitment, consumer loyalty, and retention. Personas will probably have additional significance this year, as the assets to make keen messages and channel contacts dependent on behavior.