When you want to activate your Roku streaming device & Roku TV, then you need to login in roku.com/link in the Computer, Laptop & Smartphone, then you can activate your Roku device with unique activation link code. The best thinks is that you can also connect your HDMI cable with this Roku streaming device for that you need to connect your Roku TV with internet connection (Wired/Wireless) then you can go to system settings using Roku remote control. Easy steps to generate Roku activation code: 1. Sign in with a Roku.com/link account. 2. Activate that code from your computer (Smartphone/laptop). 3. Open the new web browser and go to the URL: www.Roku.com/link 4. Click the link on the new device and complete the activation process. Follow some easy instruction Activate Roku Device via Roku.Com/Link: 1. Open your Laptop/Computer. 2. Visit URL: www.Roku.com/link to activate Roku device. 3. Click on Link new device and then click on "submit" button. 4. Log in to an existing account, if don't have Roku account then create new Roku.com/link account. 5. Complete the on-screen instruction to activate Roku Device. 6. After complete all the steps, you will get message that "You Are All Set Up" on your Roku TV screen. For more information, visit us https://www.rokucomlink.net & call us @ +1-845-795-3510 for assistance technical help & support services.