Augmented reality and virtual reality are two completely different things with very specific elements for each one. Augmented reality resides in the middle of the spectrum of mixed reality, just between the real world and the virtual one. Augmented reality is already affordable and widely used-and it probably can help deepen brand loyalty. AR has exciting implications for everything from education, defense, healthcare, and advertising, to construction, automotive, games, and much more. For more information please visit here http://www.altrealityx.com/