Juices, Soups & Soft Drinks Marketing

Soft drinks make a growing contribution to the diet of children and adolescents and they are important part in Food product retail marketing agency in Pune. The quantity of soft drinks consumed, especially carbonated soft drinks, increases with age and accounts for the largest single food contribution to non-milk extrinsic sugar intake among young people. Soft drinks are one of the significant beverage products in this postindustrial era and have become a fast growing sales item in the last few decades. Soft drinks can be classified into several groups based on its sugar contents, carbonation level, ingredients, and functionality. Some soft drinks have been associated with the increased risk of obesity and non-communicable diseases. In general, soft drinks can be classified into several types including: bottled waters, carbonated water, juice, nectar, squash/syrup, still drinks, iced/ready-to-drink caffeine containing beverages, sports drinks, and energy drinks.
Juice is a drink made from the extraction or pressing of the natural liquid contained in fruit and vegetables It can also refer to liquids that are flavored with concentrate or other biological food sources, such as meat or seafood, such as clam juice. Juice is commonly consumed as a beverage or used as an ingredient or flavoring in foods or other beverages, as for smoothies. Juice emerged as a popular beverage choice after the development of pasteurization methods enabled its preservation without using fermentation. Fruit soups are prepared using fruit as a primary ingredient, and may be served warm or cold depending on the recipe. Food product sales marketing agency in Pune varieties of fruit soups exist, and they may be prepared based upon the availability of seasonal fruit.
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