Integration of AI / ML in Pharma Competitive Intelligence Space
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Ongoing, First published Jul 20, 2021
Thelansis support both scientific and business team in understanding Competitive environment, market / therapy unmet need and opportunities, emerging technology and potential risk, Regulatory and Market access scenario, distribution network, and essentially the insights around competitor marketing strategy. Thelansis Competitive intelligence process creates a virtual technology-driven environment to collate critical insights and real-world data evidence on a real-time basis. Critical information could be captured based on data points on Market Landscapes, Product and company profiling, Clinical trial benchmarking, healthcare conferences, and primary CI feeders from or in-house panel management system.

Thelansis Competitive Intelligence practice has been established based on a deep understanding of the pharma/biotech business environment to provide an optimized support system to all levels of the decision-making process. Enables business leaders in forward-thinking, and proactive decision-making. Thelansis helps both scientific and commercial team in term of seamless CI support by creating AI/ ML-based technology-driven platform which manages the data flow from both Primary and secondary sources.

Data points both from primary research and secondary research further follow a stringent sense check process; extraction, cleaning, validation, triangulation, and storyboarding. At Thelansis "quality and client satisfaction" is the paramount objective and has been transformed to our ways of working over the period of time. Integration of the right talent pool, the defined process could essentially bring operational excellence as a key indicator to the success of any business.
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