Experiential Marketing - Delivering Memorable, Tangible Experience to Prospects
  • Reads 17
  • Votes 15
  • Parts 1
  • Time <5 mins
  • Reads 17
  • Votes 15
  • Parts 1
  • Time <5 mins
Ongoing, First published Aug 04, 2021
Experiential marketing refers to a unique approach to advertising where emphasis is put on the connection you establish with customers. It aims to give them an experience that they can't forget, creating a positive association with the brand or product/service that is being promoted. The goal is to stimulate the emotions of your potential customers and create a lasting impression.
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Sex and Death in Skeleton City

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Geoff and Naomi are dead, and they're depressed, but when Geoff's cat Bernie dies as well, they embark on a wild journey to find it in the underworld. ***** When Geoff dies, alongside his girlfriend Naomi, they end up sharing an apartment in the Underworld as skeletons. But after a few years, Geoff starts suffering a mid-death crisis. What's the purpose of going through the motions as a skeleton if you can't really live? Then he gets word that his cat, Bernie, just died and he can collect him and bring him home! Geoff and Naomi hurry to get Bernie only to discover that, due to a clerical error, their cat has been lost. With the hunt for Bernie giving new purpose to Geoff's un-life, he and Naomi begin a quest to get back their cat. Battling skeleton pirates, climbing the sky ladder and facing off against the villain who took Bernie, Geoff is determined to find his purpose - or die a second time trying! [[2018 Wattys Winner - The Originals]] [[word count: 30,000-40,000 words]]