Pros & cons of using YouTube on your site in 2021
manokamna12
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manokamna12
Ongoing, First published Sep 13, 2021
Mature
videovideomarketing
Upside & Downside of using YouTube
Today, YouTube videos are embedded on more than 30 million websites, making it the most popular video player on the internet. The YouTube team is clearly doing something good & users love it. However, as useful as YouTube is for sharing videos, there are some places where it could be better, especially when it comes to embedding them on your website.

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Youtube embeds on your website
The Pros(Upside)
1. Ease of  use and management
In addition to being the go-to place for finding videos on any subject imaginable, Youtube makes it simple for anyone to embed videos on their own website.

The ease of uploading and embedding a YouTube video has made it a popular on-site video management option for individuals(solo-preneur), small businesses(SMBs), and even companies with annual sales in the hundreds of millions of dollars.

Upload & embed is simple & easy
2. Free hosting
One of the most attractive aspects of using YouTube to handle video on your website is that the content is hosted for free. The last thing you want to have to think about (or spend money on) as a website owner or a small business is video delivery & distribution bandwidth.

Youtube helps you keep costs low
3. Discoverability & traffic generation
We all know how much traffic YouTube can send your way if you've uploaded videos to YouTube that reference your website during playback or have your URL linked in the video description.
According to some companies we spoke with, YouTube accounts for more than 30% of their traffic. If you took the referral traffic away from those businesses, it would have a huge effect.

Cons(Downside)
1)Embeds siphon traffic from your site
YouTube is as good at sending traffic to your site as it is at re-directing traffic away from it.

How?
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Wendizzy's Writer Room cover

Wendizzy's Writer Room

2 parts Ongoing

In this book, you'll get a behind the scenes look at how your favorite characters were born, my creative process, and the dirty details never before revealed. Tex's Camp Q&A: Come sit by the fire and ask me whatever you'd like. We can roast marshmallows, tell scary stories, and hang out in the comments like a big, happy family. Gator's Backstage Pass: A place full of secrets. Learn the-sometimes embarrassing-details on how my wildest scenes came to life, facts about the characters, the process, and myself.

More details