Bhash SMS - Four Reasons to Invest in Bulk SMS for Business

There are presently over 3 billion smart phone users globally, with this statistic expected to rise year on year. Businesses, unsurprisingly, are increasingly using Bulk SMS (Short Message Service) texting in their customer service and engagement initiatives. SMS marketing allows you to schedule and send personalized messages to groups or individuals. It's an excellent technique to pique your target audience's interest and elicit an immediate response.