Isabella Secret Story of What is brand positioning

Isabella Di Fabio Brand positioning consists of the design of an image and value proposition linked to a business, so that the company and its products or services occupy a unique and distinguished place in the mind of the target audience.

Isabella Di Fabio Secret Story of Generating a brand positioning allows companies to differentiate themselves from their competition and, furthermore, get closer to their potential customers, capturing their attention. All this translates into improved revenue: it is estimated that a strong brand positioning can increase sales by up to 33%.