Fashion Designer: Nitya Bajaj
NityaBajaj
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NityaBajaj
Ongoing, First published Oct 11, 2022
delhidesignerdesignerinfocusfashiondesignerfashiondesignerdelhiifashionspotsdelhilabelnityabajajluxuryfashiondesignernewdelhifashionnityabajajnityabajajbrandnityabajajinterviewnityabajajofficialnityabajajoutfitwomensfashiondesigner
NITYA BAJAJ is one of India's most well-known and energetic young fashion superstars. NITYA BAJAJ is an incredibly gifted fashion designer. The upscale evening dress line is created by an Indian designer.

Nitya Bajaj: The Person

Nitya Bajaj had a passion for the arts and painting since she was a little child, and she excelled in art class. Nitya became interested in fashion because as a child she enjoyed trimming the sarees that her grandmother wore. 

In 2008, Nitya graduated from the National Institute of Fashion Technology with a degree in fashion. This was what inspired her for traditional fashion design and evening wear using handmade skills.


In 2008 Nitya was selected as one of the winners of Wills Lifestyle's "The Debut," an initiative that aimed to inspire fashion students by recognizing and rewarding exceptional talent. She was then inspired to launch her own brand and started her entrepreneurial adventure.

Nitya Bajaj; The Brand

Label NITYA BAJAJ was founded in 2011 and specializes in high-end, traditional and modern Indian evening clothing as well as striking neckpieces. By producing sophisticated and feminine clothing, the brand embraces womanhood.

The brand takes pride in its fine workmanship, attention to detail, and signature line of western gowns, dresses, and skirts that have a global following without sacrificing their fundamentally Indian aesthetic.

The first foreign buyer for Nitya Bajaj's label came from Libya in 2008, and afterwards, it received orders from the UK, New Zealand, and Australia.

A special range of evening wear with crystallised features was displayed at the EPCH jewellery expo after the label NITYA BAJAJ won a special mention award at the Swarovski Jewellery Design Contest in 2011. 

Nitya Bajaj, a designer, is a proponent of humanitarian work. Label Nitya Bajaj believes that it's important to give back to the community as part of their social responsibility and donates a portion of their sales to charity.
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