What is FMCG? - Characteristics, Types, Examples
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Ongoing, First published Jan 17, 2023
How does FMCG Work?
The FMCG industry has widespread acclaim. From packaged, easily-grabbed daily requirements that may be found in a store to ready-to-eat meals, the quickly developing consumer products sector offers reasonable solutions to everyday difficulties. For instance, because instant noodles don't require complicated cooking, dormitory students prefer packaged cuisine like them. Additionally, packaged food benefits those who are single and unable to prepare meals at home. Similarly, the market has been assisting consumers by offering medications, masks, cosmetics, personal care, and hygiene items.

Furthermore, the distribution model has two sections: a direct section and an indirect section. Without the involvement of a third party, a transaction between manufacturers and customers takes place in the direct state. In the indirect state, the producers market the good to their customers via a distribution network.
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