Hi!
I am doing my MBA project about how publishers can improve content, findability and branding and how they can help YOU suffer less from OVERCHOICE (being overwhelmed and having difficulty deciding when there are too many choices available and even causing you to be dissatisfied with the selected option) and have 1 week to collect data.
If you enjoy reading, could you help me by taking this ANONYMOUS, remote 12 minutes online survey about your preferences, experiences and beliefs: https://nv1hb1shve3.typeform.com/to/BcbDpSs7
No personal, sensitive or confidential information is required. Your data will not be shared with any third party and there are no controversial, sensitive, shocking or any other type of possibly harmful elements in the survey.
WHY am I asking YOU?
Your passion for reading and online presence make you more knowledgeable about the digital publishing industry. Your engagement to sharing your opinions in this online community makes you more articulate about your experiences. Your rate of reading means you are the one suffering the negative effects of overchoice the most.