Manila Zoological & Botanical Garden: An Assessment of Facilities and Services

This study aimed to (a) determine the factors that affect visitors’ interests in going to Manila Zoo, (b) investigate what improvement are needed to be done in Manila Zoo, and lastly, (c) question what the problems are encountered by the respondents with the facilities and services offered by Manila Zoo.

In this paper, the researchers assessed the facilities and services being offered in Manila Zoological and Botanical Garden to go a step further to know what factors have seriously affected visitors’ decisions as a result of recent decreasing number of visitors. The assessment on facilities includes (a) maintenance, (b) safety, and (c) attractiveness, whereas the one on services involves (a) hospitality and (b) responsibility.

In the end, the researchers were able to provide useful data and helpful recommendations in order to recapture old visitors as well as attract new visitors to make Manila Zoo as prosperous as how it used to be or even more. At the same time, such a project will also bring a very big benefit to boost the growth in tourism industry with its possibility of being as an iconic tourist attraction within the district.

Keywords: zoological park, botanical garden, assessment, facilities, services