Customer service has undergone changes, over time adapting to advancements in order to effectively meet the needs of customers. One crucial aspect of this evolution is the rise of contact center services, which have revolutionized the customer experience. What exactly are contact center services? How do they differ from call center services? What features do they. What advantages do they offer? What are Contact Center Services? Contact center services encompass means through which businesses can communicate with their customers. Unlike customer service, which was primarily limited to phone based communication, contact center services provide a range of options. For instance lets say a customer encounters an issue with a product they ordered from a store. Of being restricted to making a phone call they now have the option to reach out via email chat, text messaging, social media platforms or even interact with chatbots integrated on the stores website. This multi channel approach is what characterizes and sets apart contact center services. Contact Center Vs. Call Center: How Do They Differ? Distinguishing Contact Centers from Call Centers: Although often used interchangeably there are differences between contact centers and call centers, in terms of scope and functionality. A call center primarily specializes in managing a volume of phone calls, including both outgoing ones. Its main role involves making sales calls offering customer assistance conducting telemarketing activities and collecting customer data. For instance an automobile company could have a call center to contact customers and present car insurance options. A contact center, on the other hand, employs a multichannel approach encompassing voice calls, emails, text messages, and social media interactions to provide customer support and services.