The gaming industry is undergoing a remarkable evolution driven by three important trends: • Explosive growth of esports • The rise of virtual reality (VR) experiences. • The arrival of next-generation game consoles Esports, or competitive video gaming, has leapt from a niche hobby to a global phenomenon. With packed arenas and millions of people watching online, esports events can rival traditional sporting events in both viewership and revenue. Gaming tournaments have evolved into full-fledged leagues and are attracting investment from mainstream media companies and advertisers looking to tap into the wealth of esports viewership. Esports is more than just entertainment.