大人気のシャトレーゼ。成長を続ける組織の本質
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Ongoing, First published Mar 25, 2024
洋菓子から和菓子まで、種類の多さと手頃な価格、美味しさで消費者の心を掴んできた「シャトレーゼ」。現在はホテルや旅館、スキー場なども展開し、コロナ禍においても業績を伸ばしている。さらに、2019年からプレミアムブランド「YATSUDOKI」を都心に出店。成長を続けられる強さの理由はどこにあるのか。
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