Psychology of Discounts: Understanding Consumer Behaviour
Adzasia2003
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  • Parts 1
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  • Reads 2
  • Votes 0
  • Parts 1
  • Time 5m
Adzasia2003
Ongoing, First published Apr 11
couponingdealershipdiscountshopping
Discounts play a vital role in captivating consumer interest and driving sales. However, their impact extends beyond mere price reductions. When shoppers encounter a discount, they frequently experience a surge of excitement, prompting a sense of urgency to seize the opportunity before it vanishes. Recognizing this consumer behavior, retailers strategically deploy discounts to expedite purchasing decisions and stimulate sales.
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