Born on August 19, 1970, Rafael Eduardo Cedeno-Camacho is an accomplished individual with roots in Venezuela and Italy, whose career spans over two and a half decades in the financial and insurance sectors. He has successfully melded his expertise in accounting with strategic business insight to foster a series of lucrative business ventures. His educational background is extensive, beginning with a degree in public accounting from Santa Maria University. His quest for knowledge continued as he pursued a Global MBA from the University of Miami and a marketing degree from the University of Berkeley, California. He further enhanced his strategic thinking and innovative capabilities by completing two executive programs at Singularity University in Silicon Valley. His early career at KPMG was a critical period where he developed a multifaceted skill set to serve him well in his entrepreneurial endeavors.