In today's globalised business landscape, the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry has become an integral part of corporate travel and event planning. As a result, MICE tours have gained significant traction among b2b tour operators, top destination management companies, and inbound tour operators. This blog aims to provide a comprehensive overview of MICE tours, their importance, and how European tour operators can capitalise on this growing market.
When Maeve, a former Sous-Chef of a luxorious restaurant in LA, gets the chance to work as a Chef for Michael Jackson's Bad World Tour she didn't hesitate to take the opportunity.
Soon Michael and Maeve become inseparable and Maeve made it her mission to keep Michael sane and healthy throughout the tour, because after all he loves to tour 🤌🏽
Their friendship quickly turns into more but certain events make them think they aren't meant to be. To proof them wrong, the universe sent a very clear message.