What is Data integration and how it accelerates Business Growth?

As we know, in today's data-rich landscape businesses are getting overwhelmed with the vast flow of data from various sources. Likewise, all such data holds the key insights that can drive decision-making, improve customer experiences, and enhance operational efficiency. However, the challenge lies in managing, integrating, and making sense of such data. Because, maybe not even a handful of the businesses out there are using their day-to-day data in a proper manner. Now, this is where data integration comes into play.