Simon's Rules

No one knows the real Little Mix. This is exactly the way it's supposed to be, the way Simon intends.

Personalities were assumed during the X Factor and their early days, but now that the girls are older and more independent they no longer are the same people.

But that's not what the public knows, it's not what sells, so they have to play their parts in public for Simon.

Over time it gets harder and harder to keep up the illusion of happiness, as behind the scenes tension and challenges grow.

When they receive devastating news the girls want to call it quits, but they have a contract they can't find a way out of.

Keeping the illusion up doesn't seem possible, but they have to, even if it costs one of them their life.