A well-designed website can significantly boost bookings for travel businesses by enhancing user experience, establishing trust, and streamlining the booking process. With intuitive navigation, engaging visuals, and clear calls-to-action, a website can attract potential customers and convert them into bookings. Key elements such as mobile responsiveness, fast loading times, and personalized recommendations further improve customer satisfaction, while features like social proof, reviews, and secure payment options build credibility and encourage users to complete their bookings.