Welcome to the terrordome : 2006 : Enders Analysis & Denton Wilde Sapte, London

The first of April proved not such an innocuous date on which to have started my new job. Within weeks, I began to wonder if I was the fool to take on a position as 'media analyst' that I had never known existed, let alone submitted a job application. The previous year, I had been minding my own business, providing a steady stream of stories as uncredited news editor to weekly print publication 'The Radio Magazine', when an e-mail arrived from (unknown to me) Claire Enders asking if I wanted to write an analysis of Britain's largest commercial radio owner 'GCap Media plc'. Having tabulated radio industry data for myself since 1980, I was happy to pen six pages demonstrating that this group had already hit the rocks, ending my report: