How to Build Personal Branding on Social Media?

Before building a personal brand, it is crucial to identify your niche and objectives. Consider what you want to be known for and how you can offer value to your audience. A well-defined brand persona helps in creating consistent content that aligns with your message. Your goals should be clear, whether it is gaining influence, expanding a business, or simply sharing knowledge. Having a solid foundation ensures that your social media presence is meaningful and impactful.