Story cover for Complacent commercial radio industry market monopoly : 1973-2005 by grantgoddard
Complacent commercial radio industry market monopoly : 1973-2005
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Complete, First published Nov 01
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The UK commercial radio industry has grown dramatically since the first station launched in 1973. The history of the industry can usefully be divided into two chapters:

1.  1973 to 1990
At the beginning of this period, local commercial radio stations were opened only in the UK's biggest cities and then, in the 1980's, new stations were launched in smaller cities and in largely rural counties. The regime was characterised by the word 'monopoly', as only one commercial station was licensed in each location (London was the only exception, with two stations licensed with very different formats). Each station broadcast its programmes simultaneously on the AM and FM wavebands, enabling it to reach the maximum possible audience in its coverage area. Each station's success depended upon its ability to attract listeners away from national and local BBC stations, and its ability to attract advertising to the new radio medium and away from competitors such as the local press and regional television.
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