"An imaginary but real friend. An honest liar. Social media is your oxygen… that's what created you. So don't leave it." Avery Jarette doesn't know how twisted her life will become once she presses the "submit" button. At first, Avery had a controlled other identity. Then somehow Gwendoyln Delaney is created. Avery plays it off simple at first, then soon Gwendoyln becomes a necessity in Avery and her friend's lives. Then later Avery realizes just who Gwendoyln is. Everything Avery wanted was Gwendoyln. Her greed had created perfection with a dark twist. The only problem is… Avery can't seem to let go of her new obsession.