Tatum Sherman - How to Give a Business a Strong Start
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  • Reads 8
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  • Parts 1
  • Time <5 mins
Ongoing, First published May 27, 2016
As successful entrepreneurs like Tatum Sherman know, starting a business is often the most difficult part of the journey. A start-up, whether it has lots of outside funding, or has zero investment capital, is going to require a considerable degree of dedication. Start-up success or failure can hinge on a strong start. A business that has a successful and promising start, usually means less speedbumps and other issues further down the road. Here are a few tips to help give your business a strong start:

Consider the Customer: Many entrepreneurs have a vision when they start a business. The problem is, sometimes the vision itself can get in the way of the business becoming successful. New entrepreneurs frequently make the mistake of offering a service or product that they envisioned, even if it is something that customers aren't looking for. Remember that you are a business first. Your vision can wait. 

Keep Cash Flow Consistent: If you are a businessman or woman, you have likely heard before the importance of cash-flow. It is said by many to be the lifeblood of business. To give your business a strong start, try to get all payments up-front and immediately. You want to minimize the gap between the cost of labor, parts, materials, and getting paid for the product or service.

Cost Cutting: Minimizing expenses is a good way to give a business a strong start. As an entrepreneur, you should always be looking for a way to net positive gain. No matter how much cash flow you have, if you aren't profiting at the end of the quarter, your business cannot survive.

Sales & Marketing: This should be a main focal point. Acquiring and converting leads is how a business becomes profitable. Focus as much as you can into sales and marketing.Tatum Sherman is a successful entrepreneur that has grown her company, Resource Referral into a reputable and profitable one. 

For more information visit here - https://www.entrepreneur.com/article/204982​
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