Market Customization
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  • Parts 80
  • Reads 162
  • Votes 0
  • Parts 80
Ongoing, First published Oct 17, 2016
Customization refers in the context of international marketing to a country-tailored product strategy which focuses on cross-border differences in the needs and wants of target customers, appropriately changing products in order for them to match local market conditions.
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Las tres "L" básicas.

45 parts Ongoing

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