Wristipe - an idea that didn't cut the mustard

An app serving recipes on your wrist

Appetizer Summary

Wristipe is an app that makes use of the Apple Watch's unique taptics features and integration with low-cost beacons to navigate customers to the ingredients they need to buy for their recipes and offers nutritional information and product comparisons at a glance, optimizing their time in the store and helping them with their choices preparing for that delicious meal.

Hungry Customer Scenario

I walk into the store with my Apple Watch loaded with today's recipe, Peking Duck. Grabbing a shopping cart, I swipe up the Wristipe app on my watch and it shows me a glance of the prepared meal to entice me. I swipe again and it shows me the main essential ingredient of the recipe, the duck. I tap on the duck image and the app scans for the beacon set up in the store where the ingredient is located. Once the app matches the beacon id tagged with the ingredient in the recipe, it homes in on that beacon and the watch taps my wrist to tell me which direction to go to get the duck, and taps me again when I need to make a turn. Once I'm at the beacon the app automatically notifies me with options for the amount I need for the duck depending on number of servings I select or my calorie goals.

After I've made my selection and have the duck in my cart, I swipe the app to see the next ingredient in the recipe, Mandarin pancake wraps. How the app picks the next ingredient is it will scan for the beacons for all remaining ingredients that haven't been "completed" and pick the beacon which is closest to me. So I push my cart, navigated by taps from my watch, to the section where the pancake wraps are. When I arrive, if the store has several brands of wraps, I can press on the wraps image and the app will show me in a ticker the ingredients of each brand, one after the other, to help me choose. I can swipe to speed up the ticker or go back or forward in the text stream on the watch face.

I make my selection for the wraps and swipe Wristipe for the next nearest ingredient, green onion, ginger, and cucumber. These 3 are displayed together by the app since they are in the same section of the store, produce. I press to skip next ingredients which I already have such as honey and corn starch, and the app will log those as completed in the recipe. Finally I swipe the app for the last ingredient, the wickedly delicious Hoi Sin sauce. I navigate to where it is and tap the app to indicate my shopping for Peking Duck is complete. If any ingredient was missed because it was out of stock, the app can also present me with alternatives that are marked as being in stock in the store. Now onto checkout or my next Wristipe recipe shopventure, because after all, what's for dessert?