So for the record it's pronounced truh-del-nick and ultimately it just stands for turtleneck. In naming our brand TRDLNYK, we wanted to create a brand who's essence was 1800mattress (for turtlenecks for guys) while also poking fun at high-fashion brands that Americans love to struggle to pronounce.
Meanwhile, the name is adapted from Trdelník a tasty pastry that I constantly saw during my time living in Prague. The root word in Czech, Trdlo, means a dumb guy. Not dumb like truly stupid, but dumb in a kinda cute way...so we thought it was a fitting name for our brand in a kind of cute way. This is and Finally TL;DR -- We've got this long story about why we make turtlenecks and why they are interesting to us, but ultimately our, much like the entirety of this post boils down to:
TL;DR we make turtlenecks for guys, they're insanely comfortable, and they look amazing.
More:
https://trdlnyk.com
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Trdlnyk -Turtlenecks for guys
AléatoireWe don't take ourselves too seriously, but what we've made is seriously amazing. We want to start by telling you what we're not. We're not the visionaries, intellectuals, entertainers, and fashionistas you tend to think of when picturing guys in tur...
