They created a new fitness concept that they wanted to franchise. They needed money and got investors and a bank loan. They put together a new location but ran out of money really quickly. Legal issues arose as well, and ultimately, they decided to shut down.Alpha took a job driving a beer cart on the weekends just to make ends meet. It was a humbling experience. It was the middle of the winter, a 30 year old guy, driving a beer cart in freezing temps. He was so scared. He didn't have anything to fall back on... no plan B. He didn't know what to do. His world had collapsed, and he was financially ruined.He decided he'd do whatever it took to be successful. If it wasn't for that moment, being down THAT low, that he may not have ever seen the moment to do something amazing. So when you see Alpha get emotional, it's because of how thankful he truly is.If you are struggling or feeling hopeless, keep working! It gets better. It gets incredible! Alpha wouldn't change anything that has happened to him. He would do it again. He feels that those times built him and give him appreciation. It will get better if you press forward and persevere. Everyday, he gets up and tried not to mess it up. If he can make it, so you can you!
