Twelve Largest Fashion Brands That Millennials Can not Live Without Millennials have a knack for style. In a survey uploaded on Statista, once the millennials had actually been inquired about the reasons of theirs to buy high-end & style items, 19.7 % of them stated they would certainly such as treating themselves. This reveals the great tendency of millennials to style considering that it enables them to commemorate life as well as reveal themselves.