Yang Zhen obviously has a lot of experience in how to deal with the crisis of public opinion encountered by celebrity artists on the Internet. If most of her experience is summarized into some relatively short words, it can be roughly summarized as follows:
1. Whoever seizes the opportunity of public opinion first can dominate public opinion.
2. Most netizens do not have the ability and awareness of independent judgment, so they tend to be led by the established public opinion.
3. As long as a star artist is sentenced to "death penalty" by public opinion, then he (she) does anything wrong.
4. As long as a celebrity artist is sentenced to "penalty" by public opinion, then he (she) does most of the things wrong.
Yang Zhen really does not have the ability to sentence Chen Yixuan to "death penalty" in public opinion, but she can make public opinion sentence Chen Yixuan to "penalty" again through her efforts. After all, she is too familiar with similar methods, and it turns out that Yang Zhen is indeed also achieves her purpose:
At first, there were many people who scold Su Jingyuan on the Internet, but after a while, the black materials about Chen Yixuan were exposed on the Internet again, and the scale was very large, and almost all of them were put on the top of the front. row of comments.
At first, he criticized Chen Yixuan's scumbag behavior, and then he said that before his debut, Chen Yixuan didn't go to school well, mixed in society, and got into the game, etc., and then it became more and more outrageous. Anyway, it is not illegal to spread rumors on the Internet, then Just make it up!
At the same time, in the process, Su Jingyuan was successfully whitewashed. Not only was she heartbroken by fans, but even her compliment of Chen Yixuan's video was said to be "disregarding previous suspicions and being kind-hearted."
Of course, Su Jingyuan's new movie also has to cooperate with a wave of publicity in this process, otherwise wouldn't this great opportunity be wasted? After all, the money invested in controlling public opinion cannot be wasted in vain!
Moreover, Yang Zhen also paid attention to grasping the "scale" in the process of fighting the "public opinion war", so she did not stay on the topic of "Chen Yixuan scumbag" for too long, because Yang Zhen did not want Su Jingyuan and Chen Yixuan to be in the public opinion. Too many bundles in.
Therefore, in the later period, Yang Zhen's materials were basically all kinds of black spots before Chen Yixuan's debut: Is such a person worthy of being an "idol idol"? Not worthy!
I have to say that Yang Zhen's operation was very successful, and it was easy for Chen Yixuan to experience a large-scale "black tide" on the Internet. After all, young people are active on the Internet, and most of them are still online. School children, their points are easily poked in some aspects, and their emotions naturally come quickly:
"Fuck, when I was in school, I hated this kind of school bully the most. If you are arrogant all day, you know how to bully people. Don't let me meet again!"
"When he debuted, he was a 'good boy'. It's rare to overturn a car like this [expression: eating melon]"
"Ah, I usually hate this kind of boys at school. They fight every day, violate discipline, make teachers angry, and think they are very handsome. What's even more exaggerated is that there are girls who like it. I'm really speechless [expression: bad]"
"I heard that Chen Yixuan has also entered the game, is it true?"
"I was his junior high school classmate. At that time, he stabbed someone to death, and the incident was very big."
"real or fake?"
"believe it or not."
"School bully, what does it mean to stab someone to death? It's common practice to use a knife to block the road and robbery, isn't it?"
"I vomited, this kind of person can still be a star, does anyone care?"
"Chen Yixuan was black all his life."
"..."
Those loyal old fans of Chen Yixuan never expected that Chen Yixuan had just become popular with a "Nocturne", and then encountered such a big black tide of public opinion on the Internet, so they were so angry, One by one, they expressed angrily that they would fight to the end with those sunspots on the Internet.
However, the individual behavior of unorganized fans is no match for a large-scale "united action", so those loyal fans are quickly defeated.
And what's even worse, many new fans who just became fans of Chen Yixuan saw this battle, and their hearts were utterly bewildered: what's going on? It's not hot yet, why did it just roll over?
Some of them prefer Chen Yixuan's attitude, but they are a little swaying, while others who follow Chen Yixuan's fans because of a "Nocturne" announced on the spot that they will quit their fans, and even occasionally retort a few words. The scene two years ago seems to be It's about to happen again...
...
On the 19th floor of Tianyu Company Building, the company's vice president Lin Cang and Chen Yixuan's agent Fu Chengyu were sitting together smoking a cigar.
"Mr. Lin, it's not normal for these black Chen Yixuan people on the Internet, why are they all popping up all of a sudden? Do you think someone wants to mess with us behind the scenes?"
"Hehe... If someone wants to mess with us, why would they only choose a past artist who has just become popular? There is no better choice than Chen Yixuan in the company? So this must be the trouble that Chen Yixuan caused himself. ."
"Oh, you're right, but who could be so hard on Chen Yixuan?"
"Hehe...it seems that you are quite concerned about this matter?"
"I can't say I'm too concerned, I'm just a little puzzled. President Lin, according to what you mean... What should we do now?"
"As I said before, let's take a look at his performance in the second episode of the show. Anyway, we can't take action now."
Lin Cang raised his head and leaned back on the chair, and then tapped the table with his fingers, "How is it? Do you agree?"
"President Lin is joking, you've already made up your mind, what else can I say? Besides, the current Chen Yixuan really isn't worth our effort, but... the song "Nocturne"..."
"Yes, the important thing is the song "Nocturne"." Lin Cang straightened up and snuffed out the cigar in his hand, and seemed to be refreshed for a while, "How about the current data of "Nocturne"?"
"The data is very good, it just exploded on Weibo, and the rankings of several major charts are relatively high, and even reached the top of the music chart yesterday afternoon. By the way, those music platforms also called. Now, you said you want to buy the exclusive rights to "Nocturne", which one should we give?"
"Don't worry, let's take a look at it first. You have to wait for something like a quotation. In addition, the follow-up operation of the song "Nocturne" must be done well. After finally producing such a high-quality golden song, we must earn what we should earn. All the money is made, this is the most important thing at the moment, understand?"
"Understood, don't worry, the song "Nocturne" will definitely make money..."
Fu Chengyu smiled and nodded, but he could only sigh about what happened to Chen Yixuan on the Internet: boy, now you can only ask for more happiness...
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Idol Superstar (MTL)
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