41
Song Yuran's meeting with Lei Hai, the person in charge of Pintao, was arranged at four o'clock in the afternoon.
Before four o'clock, Lei Hairen had already arrived, and Song Yuran, who received the news, went downstairs to greet her in person.
At first glance, he was an ordinary middle-aged man with a briefcase in his pocket, and he looked a bit like an insurance salesman in a suit and leather shoes.
"Hi, Manager Lei, I'm Xiao Song who was on the phone with you this morning."
The two shook hands vaguely, and Song Yuran led them upstairs.
In the silence, Lei Hai tentatively asked: "Secretary Song, have you heard about our website?
" The traffic is less than we expected, and Mr. Huo is more concerned about this issue."
First increase and then decrease, and then we can "bargain" on this issue.
What Song Yuran predicted was that if the negotiation can be concluded, with Jane Eyre's current influence, it is essential to get the home page recommendation, as well as related promotion of products.
Based on these two conditions, Pintao should be slaughtered before it becomes the top e-commerce company.
Sure enough, when he heard the topic of traffic, Lei Hai showed a faint embarrassment on his face, and quickly said, "Secretary Song, don't worry about the traffic problem. Our website has just started, and there will be many new registered users after vigorously promoting it."
While talking, Huo Qingzhi walked in.
After shaking hands with each other, they officially entered the negotiation stage. This time, Song Yuran was on the sidelines, so don't try to cheat the boss!
The topic at the beginning was still around the small website and poor traffic.
Lei Hai seemed to have been prepared, and said: "Mr. Huo, I don't know if you have heard of it. Some time ago, CCTV launched a project support plan. As long as it is included in the project, the country will have a special promotion. We have already delivered the project proposal. If it develops smoothly, Pintao will be on the stage of CCTV and enter thousands of households."
When Song Yuran heard it, it's incredible. CCTV's influence is still huge at present. If it gets the support of CCTV, wouldn't the advertising effect rise in a straight line? Wouldn't it be much better than placing advertisements in subway stations?
Huo Qingzhi was so interested when he heard that, he nodded slightly and asked him to introduce the platform in detail.
Lei Hai took out three documents from his briefcase, shared one with each other, and continued: "Mr. Huo, we currently have two shopping methods for Pintao, one is to buy at the original price without waiting for one-click ordering, and the merchant will deliver the goods." ;The other is group buying by ordering, several people form a group, and after the payment reaches a certain number of people, the grouping is successful and the goods will be delivered normally." "
Of course, not all merchants can start group buying, and we are currently only targeting brands that are invited to settle orders. If you use it, other merchants still buy at the first original price." "
The advantage of group buying is that consumers can enjoy the preferential price brought by group buying, and it can also promote sales for merchants."
Huo Qingzhi asked: "Then what about group buying discounts? The price difference is borne by the merchant?" "
No. The price difference is partly subsidized by the website. On the one hand, consumers can enjoy discounts, and on the other hand, the existence of discounts will also help "Jane Eyre" increase sales. It is equivalent to our official flower. The money is given to the brand for free promotion."
"Since your site invites Jane Eyre to settle in, what kind of benefits can you give?" "The
current store opening rules of our website are that each merchant who registers a store needs to pay a sum of money to the site. Security deposit, if there are any violations during the operation of the store, we will deduct the security deposit first. If you choose to close the store in the end, you can get the security deposit back." "Of course, this is
for ordinary merchants, and we do not charge this for brands that are invited. A deposit will only add some operating terms when signing the contract, the main content is not to sell illegal items, etc., so that both of us can act as a constraint." "If Mr. Huo chooses to join our platform, we will also provide for the early stage . Jane Eyre dresses up the store and puts products on the shelves for free, and if there are any questions in the online store, we will also have 24-hour customer service to answer online. In addition, in the search results of consumer products, we will also give priority to the merchants invited to settle in by default."
It sounds like a very good deal. The discounts that consumers care about are subsidized by the website, and Jane Eyre is still like the official website. When someone places an order, it will be shipped from the warehouse, but there is an extra backend.
"Our founding philosophy of Pintao is to bring together all kinds of products across the country, so that consumers can enjoy buying whatever they want without leaving home, making life more convenient." "It sounds like a good deal, and
consumers get discounts ." And convenience, merchants also have an additional sales channel. So, what kind of role does the government play in it, this subsidy is not given for nothing, right?" "There will be a
small management fee." Lei Haidun paused, "Every sale We will charge a management fee of 5% for each product."
"Five percent, doesn't sound like a lot." Huo Qingzhi smiled, and that smile made Lei Hai see hope, but soon, Mr. Huo said calmly : "It can add up. According to the monthly sales of our physical store, the management fee will be higher than the cost of our store.
" In the company, there were some people who had a smooth conversation, and some who didn't. Fortunately, they all talked about the management fee in the end, but they all refused when they heard that they wanted to charge money.
These brands are too refined, and they want the horse to run but are unwilling to feed the horse to eat grass.
"Mr. Huo, if you are really interested in the management fee, we can discuss it again..." "The
management fee is only one aspect." The topic went back to the beginning, "The popularity of your website has not reached the level of cooperation we want to be honest. Ideal conditions."
"It's just like this at the moment, but as long as we can enter the CCTV support plan..."
"Leader in charge." Huo Qingzhi interrupted him, "I'm really sorry, I still have a very important meeting next, the rest You can talk to my secretary."
After Huo Qingzhi finished speaking, he got up and left the conference room, Lei Hai was immediately discouraged by that cold attitude.
He looked at the smiling secretary at the side, and knew that this was a common refusal method used by the boss, and his goal of pulling in had failed again.
"Director Lei, don't be discouraged." Song Yuran stepped forward to comfort him, "Personally, I still think that Pintao still has great prospects for development." "Thank you, Secretary Song." Lei Hai forced a
smile , the tone was full of helplessness, "But the bosses don't think so..."
Song Yuran pretended to think for a while, then looked at the clock on the wall, and said, "I have a little time next, if you don't If you mind, we can have a chat."
Lei Hai stared at her for a while, thinking about what a secretary could do, but after thinking about it, Watson is the only one who can talk so much recently , coupled with the fact that he is too greedy for the popularity of the champion brand of the design competition, let's treat a dead horse as a living horse doctor.
So Song Yuran found a coffee shop near the company, sat down and ordered two cups of coffee.
She looked at the man opposite who could see the sad expression between his brows, and didn't rush into the topic, but chose to make a relationship first.
"Director Lei, I think you are about the same age as me. The person in charge is very tired. Don't mind if I call you Brother Lei." "No, you can do whatever you want." "
Brother
Lei, Mr. Huo It's been a while, and I know she's very interested in your website, but do you know why it didn't work out?"
Lei Hai sighed, and said, "I know, it's still about the management fee." He paused , said: "However, the maintenance cost of a website is also high. We don't charge management fees, how can we maintain the website
?
" The management fee is just one aspect. The bosses of these groups spend millions of dollars every minute
. To be honest, I really don't care about the management fee. The support plan, if you don't get it, everything is empty talk, of course, if you have already got it, Lei Ge, you don't have to work so hard to come out to discuss cooperation now."
Lei Hai fell silent.
I have to admit that the gimmick effect of using CCTV in the process of winning over the brand is indeed the most significant, but it has not yet passed the review, and I don't know when it will be a gimmick.
"So, Pintao without the support of CCTV is in another situation." Song Yu paused for a moment, and continued to pierce his heart: "Brother Lei, think about it, our platform doesn't have much traffic right now, and we have to smoke after we finally sell one." The management fee, the bosses will always think: Can I sell well on my official website? I don't need to pay the management fee, and I don't have to be restrained." In the end,
Song Yuran had to give the other party some hope.
"But Brother Lei, don't worry, I'm on your side, otherwise I wouldn't tell you my heartfelt words now. It's just that it's useless for me to be optimistic about Pintao's development prospects. It's just a little secretary."
"But." Hearing the standing team's speech, Lei Hai immediately gained confidence, "You are someone that Mr. Huo trusts! We can discuss the conditions again, and you can help brother deal with it."
" This is natural, it is the management fee of 5..."
The two chatted in the coffee shop for nearly an hour, and it ended when Lei Hai was going to the next company.
Song Yuran sighed heavily after watching the other party get into the taxi and the car drifted away.
When she returned to the general manager's office, Huo Qingzhi was sitting in the boss's chair looking at his mobile phone, and raised his eyelids when he heard the voice.
Seeing her dejected look, she curled the corners of her lips and teased, "Yo, this is not what Secretary Song should look like when he issued a military order with me.
" Receive a deposit, no intermediary fees at all! How did you get here, and you still have to collect money! Fortunately, she was full of confidence and told Huo Qingzhi that she would definitely not charge money.
Now my face is swollen.
Who gave it the courage, CCTV?
She drooped her head and sat down opposite Huo Qingzhi, "I talked to him about it. In the end, the plan he gave me was to charge a management fee, at least 2. In addition, he can also recommend sections for permanent advertisements."
"Two percent should be his bottom line."
Huo Qingzhi thought for a while, and subconsciously made an excuse for her: "The two percent management fee, calculated according to the traffic of Pintao, is the possible sales volume in a month. , In fact, there is not much money."
"No." Song Yuran fell into deep thought, "I have to find a way to make him compromise." "
If you think the prospect of Pintao is worth our entry, two percent is two percent. Right."
Unexpectedly, Secretary Song said earnestly with a serious face: "Mr. Huo, we can't just see the small benefits in front of us. What if the online store sells hundreds of millions in the future? The management fee will be hundreds of thousands. If you have this money, can you give me a bonus?"
Huo Qingzhi: "..."
"Bonus, you know the bonus."
Secretary Song said straightforwardly: "I come out to work, I don't want to What do I plan for the bonus!"
"..."
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thanks to the little angel who threw the mine: 2 Xiaobing; I just fill it in Name, official name, 1 plant of the big injustice;
Thanks to the little angel who irrigates the nutrient solution: 10 bottles of bestsfunnythan; 5 bottles of wine; 1 bottle;
thank you very much for your support, I will continue to work hard!
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