Chapter 100

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Translator: Neo Cloud Translations
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In the entertainment industry, fan support culture is a science.

For singers, their fans show support primarily through concerts. When a casual fan attends a singer’s concert, as soon as they reach their seats, they would find items like setlists and lightsticks placed on their seats, sometimes even with thoughtful little gifts.

Official concert organizers do not provide these items, so fans can only purchase them themselves.

The setlist helps people learn more about the singer, listing the songs for the concert, providing an introduction to the singer, and even reminding fans when to sing along or wave their lightsticks along with the songs.

This kind of gesture aims to improve the singer’s favorability and also to make the concert experience more perfect.

The more dedicated the fan support group, the higher the favorability among casual audience members. After all, only very few stars could achieve the status where their fanbase outnumbers passers-by. Apart from a few megastars, most people had a casual attitude towards celebrities. Winning their favor would make a celebrity’s path smoother and their reputation better.

As for actors, fan support typically revolves around film and television productions.

When an actor is filming a project, their fan support group would organize fundraising activities. Fans raise funds to purchase many thoughtful gifts and practical items for the cast and crew. For example, if a drama was shot in winter, fans might buy gloves, scarves, and hand warmers. If filmed in summer, they might buy fans, hats, and ice cream.

Additionally, when an actor’s work was released or premiered, fans would also support and promote it at press conferences. They might bring flowers, promotional posters, and other gifts. After receiving these gifts, media reporters would be less likely to be overly critical of the star.

Currently, in Rong Xu’s fan forum, the post at the top of the homepage was about the support activities for Silence.

Several moderators had already contacted Rosie to confirm the support activities in a month. Director Xu didn’t dislike fan support. He would only set a limit on the number of fans allowed on set. Thus, with the director’s approval, fans had started planning their activities with great fanfare.

[First, let’s decide on the food. This time, there are a total of 412 people in the Silence crew. Among them, we need to count Director Xu separately, as well as the six assistant directors, two screenwriters… Plus, the female lead, Xiao Zitong, the second male lead, Lu Xiangbo, the second female lead, Liu Huizhen. Besides them, there are 386 people who can be regarded as having the same level to prepare for.]

[Hmm, let me plan the meals for these 386 staff members.]

[Then I’ll look at the side gifts. It will be in July when we send the things over, and it will be very hot on set. We should buy small fans, sun hats, and also…]

Fan support plans were all made public, with every discussion detail posted in the pinned thread for all fans to see and supervise.

Upon opening the thread, the first post was a fundraising link. The activity started yesterday, and as of today, over 300,000 yuan had been raised. While this seemed like a significant sum, when divided among 412 people, it wasn’t quite enough. Without accounting for those who needed special preparations, each person would only receive about 700 yuan.

But this was just the beginning. Fans were currently carefully considering what to send for this support event.

Later in the afternoon, a moderator in the small group was discussing support food options with other moderators when suddenly, she received a private message on Weibo.

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