MKT 445 Week 2 Learning Team Sales Plan Phase One

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You are the vice president of sales for the company of the product that you select.You have been asked to prepare a sales plan for the CEO.

Resources: University Library, Internet

Select an existing product.

Obtain faculty approval of the product .

Write a 1,500-word minimum sales plan report that is 6–10 pages in length including charts and data graphs. In the sales plan report you must include the following:

• Description of your selected product or service

• Outline of where your product or service is in the product life cycle

• Environmental scan

• Situation analysis

• SWOTT analysis

Format your paper consistent with APA guidelines.

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