One Direction: This Is Us, a 3D documentary and concert movie about the group directed by Morgan Spurlock and produced by Spurlock, Ben Winston, Adam Milano and Simon Cowell, was released by TriStar Pictures on 30 August 2013. The film features the song "Best Song Ever", released on 22 July 2013.
"Best Song Ever" slated to serve as the lead single of the group's third studio album Midnight Memories. The film was a box office success, topping the UK and US box offices and grossing over $60 million worldwide. It is currently the fourth highest grossing concert movie.
On 16 May 2013, the band announced their first stadium tour, the Where We Are Tour, which is set to commence in April 2014. They plan to donate £200,000 of the tour's ticket sales to the Stand Up to Cancer charity.
On 30 May 2013, the band announced a partnership with Office Depot on a limited-edition capsule collection of back to school supplies. They also confirmed that a portion of the proceeds from the alliance would go toward an anti-bullying educational program intended to promote kinder behavior in schools.
The campaign has raised over one million dollars.
On 23 November and in support of Midnight Memories, the band participated in "1D Day", a day dedicated to One Direction fans. The day constituted of a landmark 7.5 hour socially interactive YouTube live-stream featuring live band performances, celebrity guests including, Simon Cowell, Cindy Crawford, Piers Morgan, Jerry Springer and many more.
The event was unique not only due to its long runtime but the unprecedented use of social media whereby fans got to participate in the show interact directly with the band via Google+ Hangout.
Midnight Memories was released globally on 25 November 2013. The album was described by the band as edgier and as having a "slightly rockier tone" than their previous efforts. "Story of My Life" was revealed as the second single of the album with each member posting a photo from their childhood. Afterwards, the cover of the single was posted on the One Direction account.
On 11 October 2013, One Direction revealed the cover and track listing for the album with the track listing being revealed through a "#MidnightMemoriesTrackQuiz" on Twitter. It was confirmed that the band would perform on both the American and British versions of The X Factor in order to promote their album.
The album debuted at number one in the UK and in the US, making them the first group to debut at number one on the Billboard 200 with its first three albums, and the second to reach the top after The Monkees in 1967.
In December 2013, One Direction broke yet another UK sales record with the DVD and Blu-Ray release of their 3-D concert film "This is Us".
In point of fact, nearly 270,000 copies of the movie were sold in the UK within three days of its release, beating the record previously set by Michael Jackson’s This Is It in 2010 by 10,000 copies.
The group was named Top Global artists of 2013 by the IFPI due to strong digital downloads, physical albums, on-demand streams, and music videos.
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