Ron Ten Berge has been on teams that have led extremely successful marketing campaigns. One of the most successful campaigns he has been a part of is Gulp! Gulp! is the best alternative to live bait ever produced and Ron was part of the team that created it. The technology they used and their tagline—out-fishes live bait—made the market for artificial bait that isn't plastic or metal, boom.
YOU ARE READING
Ron Ten Berge, former EBSCO executive
Short StoryRon Ten Berge, former EBSCO executive who has worked with Frontenac Private Equity of Chicago and is now CEO at Pinnacle Climate Technologies.
