Isn't Being A Wicked Woman Much Better?

Chapter 62

C62

[Fixed Menu for Sale!]

I had to swallow my bitterness as I passed by the dessert shop imitating the fixed menu.

The master's words implied that the fixed menu strategy was easy to follow for both dogs and cows.

The fixed menu idea was quickly copied by competitors because it wasn't differentiated by taste or quality and didn't require a large amount of funds.

"I underestimated the traders here."

Realizing the benefits of the combo sales strategy, they decided to copy it, including dessert shops in the square in front of the Academy.

"All plagiarized things are annoying, but that's the most irritating."

While looking at the banner, the composition of the fixed menu was heavily promoted with a phrase that left a strange lingering effect.

<Naria>.

It was the best dessert shop in the West Gate square of the Academy, which had a powerful landmark called the Goddess Nayla's Fountain.

Naria, built in a privileged location, was also famous for being the place visited by many daughters of central officials of the imperial family.

Just by looking at the name Naria, whose pronunciation and nuances are similar to the name of the Goddess Nayla, I felt that the store owner had a sense of business.

The reason I avoided the commercial district in the West Gate was due to the real estate bubble, but there was also the reason for the competition in the square in front of the Goddess Nayla's Fountain.

For market research purposes, I went to Naria to check their menu and clicked my tongue slightly.

"When I ordered a set, this place offered more discounts than my store."

What's curious is that the dessert shops near Naria further lowered their prices.

"It's flowing in a strange direction."

Amidst this, something unexpected happened.

While doing market research in the dessert shops at the West Gate, I accidentally overheard this conversation.

"What's that banner in front of Naria?"

"That's just copying Armand! Armand promoted the fixed menu by hanging it first on a banner. Like a word puzzle."

"Armand. I think I've heard of it; it's located near the East Gate, right? How is it there? Is it delicious?"

"It's delicious. Be sure to try their whipped cream cake when you go there. It's a heavenly taste."

Interestingly, an established shop was playing a role in promoting my store.

Plagiarizing too explicitly is bound to backfire.

"You're working hard to play the chicken game."

Even better if the importance of taste and quality is reduced due to their prices.

"The fixed menu is just a small fraction of the cards I have."

It was starting.

The first card is the "New Menu."

After the store opening, the menu was tested through various tasting sessions, and marketability was thoroughly verified.

"I heard the reaction was very enthusiastic."

The timing was also right.

The weather was getting warmer.

Summers in the capital of the Azutea Empire, which has a Mediterranean climate, were hot and dry.