IMARC Group, a leading market research company, has recently releases report titled "India Athleisure Market Report by Type (Mass Athleisure, Premium Athleisure), Product (Yoga Apparels (Tops, Pants, Unitards, Capris, Others), Shirts, Leggings, Shorts, and Others), Distribution Channel (Online, Offline), End User (Men, Women, Children), and Region 2024-2032". The study provides a detailed analysis of the industry, including the size, share, trends, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
How Big is the India Athleisure Market?
India athleisure market size is projected to exhibit a growth rate (CAGR) of 5.70% during 2024-2032. The increasing advances in fabric technology, which have resulted in the creation of performance fabrics that are moisture-wicking, breathable, and offer enhanced flexibility, are driving the market.
India Athleisure Market Trends
The growing health awareness as well as the rising utilization of active lifestyles among consumers are the factors responsible for the growth of the India athleisure market. Additionally, as more people engage in fitness activities like yoga, running, and gym workouts, the demand for versatile, comfortable, and stylish activewear is on the rise. Besides this, urbanization and higher disposable incomes have contributed to this trend, with consumers willing to invest in premium athleisure brands that combine functionality with fashion. The impact of social media platforms and celebrity endorsements plays a significant role in shaping consumer preferences, promoting athleisure as a trendy lifestyle choice. Moreover, the COVID-19 pandemic has accelerated the shift towards casual and comfortable clothing, further boosting the market.
India Athleisure Market
Another key driver in the Indian athleisure market is the growing focus on sustainable as well as eco-friendly products. Consumers are highly seeking out brands that prioritize ethical manufacturing practices and use sustainable materials. This shift is driving innovation in fabric technology, with brands introducing moisture-wicking, anti-microbial, and recyclable materials to meet the demand for high-performance and eco-conscious apparel. The market is also seeing the rise of homegrown brands that cater to local tastes and preferences, offering a blend of traditional and contemporary designs. Furthermore, e-commerce platforms are playing a crucial role in the expansion of the market, providing consumers with easy access to a wide range of athleisure products. The ongoing trend of athleisure being accepted as everyday wear is anticipated to drive the growth of the India athleisure market in the coming years.
India Athleisure Market Segmentation:
Type Insights:
Mass AthleisurePremium Athleisure
Product Insights:
Yoga Apparels (Tops, Pants, Unitards, Capris, Others)ShirtsLeggingsShortsOthers
Distribution Channel Insights:
OnlineOffline
End User Insights:
MenWomenChildren
Regional Insights:
North IndiaWest and Central IndiaSouth IndiaEast and Northeast India
Key Highlights of the Report:
• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• Market Trends
• Market Drivers and Success Factors
• Impact of COVID-19
• Value Chain Analysis
• Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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India Athleisure Market Size, Share, Growth & Report 2024-2032
De TodoThe growing health awareness as well as the rising utilization of active lifestyles among consumers are the factors responsible for the growth of the India athleisure market
