Skool Luv Affair is the second extended play by South Korean boy band BTS. The album was released on February 12, 2014. It contains ten tracks, with "Boy In Luv" as the title track. On April 9, the group promoted "Just One Day," another track from the album.
Skool Luv Affair
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Released: February 12, 2014 Recorded: 2014 Genre: Hip hop R&B Dance-pop K-pop Length: 32:29 Language: Korean Label: Big Hit Entertainment Producer: Pdogg
Background and Release On January 26 2014, Big Hit Entertainment released a countdown clock on BTS's official website and uploaded a comeback trailer on February 2 on YouTube in preparations for this album and comeback promotions. It featured a colorful array of animations flashing on the screen, accompanied by RM's rap. Three days later, Big Hit Entertainment released the track list and concept photo for BTS's upcoming album on their official Twitter account and Facebook page. They also released the design and details of the physical album which would be accompanied with its photobook and photocard. They released an album preview a day later, revealing that "Boy in Luv" would be their title track. Big Hit Entertainment released one track, "Just One Day," on February 6 2014 for free pre-streaming ahead of BTS's comeback. They released an MV teaser of the song much later on April 2.
Music Video The music video for "Boy in Luv" was released on February 11, 2014. It features the members as students, acting out various scenes that showed their interest in the female lead character. On February 20, BTS released the dance version of "Boy in Luv" in the middle of promoting on music programs. The music video for "Just One Day (하루만)" was then released on April 6 in preparation for the group's follow-up promotions. The music video showed a lighter contrast from "Boy in Luv"; it featured the members sitting in the light and shadows as well as dancing with chairs on a white background. The choreography of "Boy In Luv" was created by GRV Crew, David Lim. Both "Boy in Luv" and "Just One Day" music videos were produced and directed by Lumpens and GDW.
Promotions BTS held a press conference and comeback showcase on February 11 2014, performing "Boy in Luv" and "Jump" prior to their promotion on music programs starting February 13. The group later then revealed to continue their promotion with "Just One Day" on April 9. BTS held the first fan meeting titled BTS Global Official Fanclub A.R.M.Y 1ST Muster on March 29 and performed their new songs from Skool Luv Affair album at the concert.
Commercial Performance BTS entered Billboard World Digital Songs for the second time, sending three songs on the chart with the lead single "Boy In Luv" charted at number 5 and another single, "Just One Day" charted at 25 later during its promotion. On February 23, "Boy In Luv" was nominated as the candidate for first place on music program SBS Inkigayo awards. The album debuted at number 3 on South Korea's Gaon Weekly Chart and rose to number 1 two months later during "Just One Day" promotions. The album also peaked at number 3 on Billboard World Albums Chart, marked the first time BTS album charted on international charts, US' Billboard Chart and Japan's Oricon Chart, specifically.
Charts Album Weekly Charts Charts (2014) South Korean Gaon Album Charts : 1 US Billboard Charts : 3
Monthly Charts Charts (2014) South Korean Gaon Album Charts : 4
Yearly Charts Chart (2014) South Korean Gaon Album Charts : 20 Chart (2015) South Korean Gaon Album Charts : 65 Chart (2016) South Korean Gaon Album Charts : 66
Single Billboard World Digital Songs (2014) "Boy in Luv" : 5 "Tomorrow" : 24 "Just One Day" : 25
Sales and Certifications Charts (2014) South Korea Gaon Album Chart : 86,004+ Charts (2015) South Korea Gaon Album Chart : 27,954+ Charts (2016) South Korea Gaon Album Chart : 42,587+
Awards and Nominations Date: February 23,2014 Song: Boy In Luv Program: SBS Inkigayo Result: Nominated
